We deliver both strategic thinking and innovative concept development to luxury lifestyle sectors - with a focus on the property development and real estate sector, (corporate, masterplan, and individual properties), hospitality (corporate and individual properties), as well as the F&B, retail & wellness sectors.

We are often referred to as “the smallest big firm” in property and hospitality thinking. Dubai-based, female-founded and led with projects across four continents and a crazy-impressive roster of international clients, we are Meraki & Modus. A decade on from establishment, we are a family of insatiably curious strategists, hoteliers, marketers, researchers, thinkers, collaborators, and participants in our sectors. We were global nomads, Third Culture Kids and the like before those became buzzwords. We are wide-eyed, hearts alight but we have the wisdom and experience of 30 years of actual living, breathing and working at senior levels of our industries across more than 50 international locations.

Working hand in hand with our clients, we deliver thoughtful corporate strategy and destination visioning positioning, experiences, brands, and go-to-market strategies.

And when it comes to concept development, we craft or enhance lifestyle destinations and concepts that match our clients’ ambitions to create truly compelling and differentiated experiences.